Meal Evolution. The healthiest meal to go
Kenko Meals focuses on providing healthy meal replacement shakes in the competitive health and wellness industry. Brand awareness is important in that industry as countless brands are vying for a portion of the overall market share.
The company is working to build trust with today’s busy millennials. They knew they needed their brand to stand out if they wanted to capture their attention.
Montreal Graphic Design successfully created custom mockups for their logo, branding, and package design, a fully-functional eCommerce website that included custom programming, and other graphics as needed.
We decided to use a green and white color scheme to build upon the healthy and eco-friendly aspect of Kenko Meals brand. The logo was designed using a minimalist approach that emphasized positivity through the use of green.
The product packaging combined green, brown, and white tones to further illustrate the idea of sustainability. Environmentally-friendly words were layered on the package to drive home some of the product’s unique selling points.
The website featured short and snappy copy, stylized content sections that will increase customer engagement, and powerful call to actions to entice conversions.